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RETI Blog
Welcome back to our transformative "My First 30 Days in Real Estate" series. Today, let's unlock the art of client follow-up, a cornerstone of building enduring connections in the dynamic world of real estate.
Why Client Follow-Up Matters
In the bustling world of real estate, client follow-up isn't just a courteous gesture - it's a strategic move. It cements your brand as reliable and attentive, fostering trust, repeat business, and those precious referrals.
Personalised Follow-Up Methods
Express Gratitude
A simple 'thank you' goes a long way. Send a personalised thank-you note, email or message after property showings or consultations, expressing gratitude for their time and interest.
Timely Updates
Keep your clients in the loop with timely updates. Whether it's about new listings, market trends, or industry insights, consistent communication builds rapport.
After Sales Service
The relationship doesn't end when the paperwork is signed. Send a thoughtful after sale email, checking in on their settling process and providing any additional assistance they might need.
Event Invitations
Stay top-of-mind by inviting clients to real estate-related events, webinars, or community gatherings. It's a subtle way to maintain a connection beyond property transactions.
Personal Milestone Acknowledgment
Remember and acknowledge personal milestones, such as birthdays or anniversaries. A thoughtful message shows you value them beyond the professional sphere.
Communication Examples Templates
After-Viewing Follow-Up
Subject: Your Thoughts Matter!
Hi [Client's Name],
I hope you enjoyed the property viewing today. I'd love to hear your thoughts and any questions you might have. Looking forward to connecting!
Monthly Market Update
Subject: Stay Informed About Your Investment
Hi [Client's Name],
Here's a quick update on the market trends. If you have any questions or need more details, feel free to reach out.
Ready to learn more? Visit the Real Estate Training Institute to access valuable resources and courses designed to support your real estate career growth.
START . IMPLEMENT . INCREASE
Author: Nicolene Hamaty – Director & Founder of Real Estate Training Institute
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